Married officer sues dating internet site for utilizing their picture in adverts

Married officer sues dating internet site for utilizing their picture in adverts

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A dating internet site for “men and females in uniform” thought they discovered the most wonderful user profile to help make the poster kid due to their social media marketing campaign: a smiling, single, handsome guy dressed up in authorities attire.

However the guy within the image is just a married officer and daddy, whom insists he never made a merchant account with all the web site,, and it is accusing them of stealing the image from their Facebook page.

David Guzman, whom works well with the Golden Beach Police Department in Miami-Dade County, filed a lawsuit in might when you look at the Southern District of Florida against NSI Holdings Limited, the company that is british has the website.

Uniform Dating went the advertising in question using an image of Guzman that identifies him as “Jason,” that is solitary. Guzman stated in the issue he had been surprised to start to see the advertisement and only learned of whenever friends that are multiple it and reached away.

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Guzman claims he never utilized your website, and posted the picture which Uniform Dating familiar with his personal Facebook web page in April 2018.

NSI Holdings “scraped” the picture through the officer’s Facebook and tried it in Facebook and Instagram adverts, that he “never consented to, allowed, assigned, licensed, or elsewhere decided to Defendant’s utilization of his image,” in line with the suit.

Whenever Guzman asked NSI Holdings to quit utilizing their image, the company first asked him to show their identification. As he did, NSI Holdings continued utilizing the image anyway, the problem alleges.

However the parent business of Uniform Dating informs a tale that is different.

Within their movement to dismiss the suit, NSI Holdings says the image was taken by them from a profile on the web web site, that they had authorization to utilize.

“The facts and proof offered to it indicate that Plaintiff himself — or at the least, an individual who understands Plaintiff’s individual determining information — was the in-patient whom created the profile at issue,” they had written inside their August reaction to the suit.

NSI Holdings said there is a profile on the website with Guzman’s image, delivery date, and email that is personal, which they’ve verified to be accurate, but failed to say once the profile is made.

The profile was just utilized when, which NSI Holdings claims “suggests a momentary dalliance” on Guzman’s part. The business additionally claims it is possible an enemy of Guzman developed the account, but added that the Florida officer “presented no facts or proof that will rebut the presumption that Plaintiff himself developed the profile.”

The organization additionally states they stopped utilizing Guzman’s photo for Uniform Dating adverts “within days” of their grievance.

NSI Holdings keep they didn’t break what the law states. The business claims it offers permission to use any picture some body uploads with their web site in adverts, a clear element of their conditions and terms.

Guzman is searching for statutory damages, actual and punitive damages, expenses, interest, and restitution from NSI Holdings for the employment of the picture east meet east.

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